Telesales and cold calling: Openings, scripts, call control and compliance for phone-based sellers
A ready-made course you customise for your organisation, with a live session deck and two surveys. You only add the 10 details that are specific to your organisation.
- Length
- 45 min
- Lessons
- 6 lessons
- Frequency
- At onboarding for phone-based sellers
- Last reviewed
- 21 Oct 2026
The assistant asks "what is this about?"
Try it: this is one of 17 interactive activities in the course.
What's included
Three pieces that work together
Copy once, get everything. Learners prepare on their own, you answer questions live, and the surveys tell you what stuck.
Self-paced course
Short lessons with real workplace scenarios, not walls of text.
- 6 lessons, about 45 minutes
- Scenario, sorting activity, process, accordion and quizzes
Live session deck
An AhaSlides presentation to run after the course, in person or online.
- 11 slides
- Quiz, word cloud, ranking, scale slides
- A closing slide for your contacts
Two surveys
Find out what landed, and whether people use it on the job.
- Post-course feedback, about 2 minutes
- 30-day check-in
- Anonymous by default
- Results feed your next refresher
Learning objectives
At the end of this course, learners can
Each objective and the lesson that covers it.
| ID | Objective | Source | Where it's covered |
|---|---|---|---|
| TO 371.0 | Achieve ≥ 80% on the final assessment | n/a | Whole course |
| SO 371.1 | Prepare a call with a goal, a reason for calling and a short opener | Best practice | Whole course |
| SO 371.2 | Deliver the first 15 seconds so the person knows who you are, why you called and what you want | Best practice | Whole course |
| SO 371.3 | Run a call through discover, position and ask for the meeting, then follow up | Best practice; organisation's playbook | Whole course |
| SO 371.4 | Handle gatekeepers and voicemail honestly and choose the right follow-up channel | Best practice | Whole course |
| SO 371.5 | Recognise the consent, do-not-call and recording rules that apply to outbound calls and know who to ask | US TCPA; FTC Telemarketing Sales Rule (16 CFR Part 310); UK PECR; national do-not-call registers [secondary] | Whole course |
Your part: what a template can't do for you
- Your workplace details: fill in the 10 highlighted fields so the course describes your own policies, contacts and locations.
- Records: record completion in your own LMS or record system.
Course outline
6 lessons, about 45 minutes
Minutes per lesson are an estimate, shared out by page count.
1Why calls fail, and how to prepare a list, a goal and an opener
3 pages
9 min
Why calls fail, and how to prepare a list, a goal and an opener
3 pages
2The first 15 seconds
3 pages
9 min
The first 15 seconds
3 pages
3Call flow: discover, position, ask for the meeting
3 pages
9 min
Call flow: discover, position, ask for the meeting
3 pages
4Gatekeepers, voicemail and follow-up after the call
3 pages
9 min
Gatekeepers, voicemail and follow-up after the call
3 pages
5The rules for outbound calls, and who to ask
2 pages
6 min
The rules for outbound calls, and who to ask
2 pages
6Final assessment
1 page
3 min
Final assessment
1 page
Live deck and surveys
11 slides to run live, two surveys to close the loop
Pink slides are interactive. Both surveys are anonymous; pink questions are written for this course.
Post-course feedback: 11 questions, about 2 min
- Overall rating 5 stars
- Relevant, realistic, right length, helpful activities agree/disagree grid
- What was most useful? multi-select
- Confidence before this course, and now 1-5 scale
- About how many calls do you make on a typical day, and how many reach the right person? short text
- Which part of the call flow will you change first? multiple choice
- How confident are you handling a do-not-call request? 1-5 scale
- I would tell my manager if a call I made may have broken the calling rules. 1-5 scale
- One thing we should change or add open text
- Would you recommend this course? NPS
30-day check-in
- Have you used what you learned since the course? multiple choice
- How confident are you today? Compare with day 1 1-5 scale
- Do you know where to find the playbook and the compliance contact for calling rules? yes / no / not sure
- A moment where the training helped, or where you weren't sure open text
- Which topics should the next refresher focus on? ranking
Results show whether people use the training on the job, not just whether they finished it.
Make it yours
10 fields to fill in, and you're ready
Everything else is done. These are the details only your organisation knows; each one is highlighted inside the course.
- Sales enablement contact
{{SALES_ENABLEMENT_CONTACT}} - Compliance contact
{{COMPLIANCE_CONTACT}} - Escalation route
{{ESCALATION_ROUTE}} - Sales playbook link
{{SALES_PLAYBOOK_LINK}} - Sales conduct policy link
{{SALES_CONDUCT_POLICY_LINK}} - Do not call process
{{DO_NOT_CALL_PROCESS}}
Show all 10 fields
- Call recording policy link
{{CALL_RECORDING_POLICY_LINK}} - LMS or record system
{{LMS_OR_RECORD_SYSTEM}} - Survey 1 URL
{{SURVEY_1_URL}} - Survey 2 URL
{{SURVEY_2_URL}}
FAQ
Common questions
Can I run telesales and cold calling: Openings, scripts, call control and compliance for phone-based sellers training online?
Yes. The course is self-paced and online, and the live deck lets you add a live session in the room or online.
How often is this training needed?
At onboarding for phone-based sellers, before a new outbound campaign, and as an annual refresher on the calling rules.
Who needs this training?
Inside sales reps, SDRs, call-centre sellers and field reps who book meetings by phone (run by L&D with the sales operations or contact-centre lead).
What records should I keep?
Record completion in your own LMS or record system, so you can show who finished the course and when.
Can I edit the content?
Yes, everything. Change the wording, swap scenarios for ones from your workplace, add your logo, or remove parts that don't apply.
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Ready to run it?
Open the live deck to see how the session runs alongside the course and both surveys.